Sony Ramps Up Its Reform Efforts
Editor | Jan 26, 2009 | Comments 0
Hard times are forcing Sony CEO Howard Stringer to give up his Mr. Nice Guy act. The Welsh-born American executive, who has used charm and wit to sell the rank and file on a modest reform agenda, is suddenly ramming through more drastic measures. That’s because evaporating consumer demand and a sharp surge in the yen have left the Japanese tech giant no better off than it was when Stringer started…
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